INTRODUCING PERRO VERDE MEZCAL: A JOURNEY INTO THE RARE AND ENIGMATIC
October 2024
For those who dare to embrace the extraordinary in every sip, discover a distinctive spirit crafted for the curious and the bold.
Los Angeles, California – A new name is emerging in the world of high-end spirits: Perro Verde Mezcal. Handcrafted by a five-generation family of Oaxacan mezcaleros, Perro Verde embodies over 120 years of tradition, passion, and expertise. But this is more than just a spirit—it’s an invitation to step into the extraordinary. Inspired by the colloquial Spanish and Latin American expression “Más raro que un perro verde” (Rarer than a green dog - used to describe something or someone who is out of the ordinary, often in an admirable and intriguing way ), Perro Verde is a tribute to those who take the road less traveled, embracing the mysterious and unconventional.
Co-founded by Mariana and Juan Santiago Rodriguez, along with mezcal producer Porfirio Chagoya, and supported by Benicio del Toro—a true "Perro Verde" in the world of entertainment—this mezcal embodies an aura of rarity and distinctiveness. From the selection of wild, untamed agave like Tobasiche to its artisanal bottle design, each small-batch release feels like a well-guarded secret, an offering for those who value authenticity and craftsmanship. Each bottle is meticulously numbered, ensuring that every sip reflects the unique character of its drinkers.
Perro Verde’s three expressions—Espadin, Blend, and Tobasiche—offer distinct flavors that embody the rugged beauty of Oaxaca’s terroir and the profound mysticism of its culture. Each bottle tells a story rooted in centuries-old traditions, celebrating the unique essence of mezcal. Crafted in collaboration with Don Porfirio Chagoya, a revered figure in mezcal culture, each sip is infused with authenticity and a deep sense of heritage.
Perro Verde has already earned global recognition, winning a prestigious Double Gold award at the San Francisco World Spirits Competition and being named one of "The World’s Best Mezcals" by Forbes. This acclaim is a testament to the brand’s quality, innovation, and dedication to celebrating the rare.
For Perro Verde, luxury is found in the untold stories, in the rarity of being true to oneself. This mezcal is for those who dare to stand apart—who live boldly and embrace the mysterious, embodying the spirit of those who are, indeed, rarer than a green dog.
Expression Breakdown:
ESPADIN
Tasting Notes: Yellow apples, roasted agave, lime, coriander seeds, nuts, mint
Profile: Crisp on the nose with a burst of roasted agave, lime, and mint. On the palate, it presents a beautifully balanced medley of yellow apples and exotic fruits, finishing with a mellow hint of spice. This expression is smooth and easily drinkable.
Pricing: $72.00
Tasting Notes: Yellow apples, star fruit, lime, cucumber, pineapple, celery
Profile: Sweet aromas of cooked apples mingle with smoke, olives, and herbs. The palate is complex and rich, featuring a harmonious blend of herbal and fruity notes alongside hints of spice, pepper, roasted agave, and citrus. The smoothness of Tobasiche is perfectly balanced by the crispness of Espadín.
Pricing: $150.00
TOBASICHE
Tasting Notes: Lemon grass, green melon, green apples, ginger, star fruit, anise star
Profile: Richly smoky and spicy on the nose, with an enticing interplay of salty and sweet tropical notes. The palate offers delicate fruitiness paired with an alluring charred, oily quality that contributes to its lengthy finish.
Pricing: $325.00
CONTACT
Anna Caroline Turner : acaroline@eclatpublicrelations.com