PERRO VERDE MEZCAL EXPANDS IN CALIFORNIA THROUGH NEW PARTNERSHIP WITH MEXCOR
Exclusive sipping mezcal secures wider distribution reach across the state.
Los Angeles, California – Perro Verde Mezcal, the ultra-premium sipping mezcal crafted in Oaxaca, announces its new distribution partnership in California with Mexcor International Wine & Spirits (MBG). The partnership significantly expands Perro Verde’s reach in one of the most influential and competitive spirits markets in the U.S.
“California is the epicenter of our U.S. strategy, and this new partnership allows us to scale faster and smarter,” said Juan Santiago Rodríguez, Co-Founder of Perro Verde Mezcal. “Mexcor’s network and expertise give Perro Verde the ability to secure placement with top retailers, restaurants, and bars across the state.”
“This partnership with Mexcor is a pivotal step in sharing our family’s heritage more widely in California,” said Porfirio Chagoya, representing the mezcal-making family in Oaxaca. “Together, we are ensuring that Perro Verde reaches more people while preserving the rare quality of our craft.”
Perro Verde is the reference of high-end sipping mezcals, with premium and ultra-premium expressions, ideal for those who appreciate the very finest in life.
Differentiation Pillars
- From Niche to a Wider Audience – Proprietary roasting results in less overpowering smoke, showcasing the natural qualities of agave fruit. Crafted for sipping, its smoothness appeals to mezcal lovers, tequila drinkers, and even whiskey aficionados.
- Heritage from Field to Bottle – Full supply chain control, from planted Espadín to terroir-driven wild agaves like Tobasiche and backed by 120 years of mezcal-making tradition across five generations of the Chagoya family, protecting Oaxaca’s artisanal legacy.
- Innovations Protecting the Environment – A proprietary method for heating lava rocks uses 10x less wood. Heat dissipation gates safeguard against over- or under-cooking. Cooler fermentation enhances aromas, flavors, and consistency. Wastewater is treated and reused for irrigation, reinforcing the sustainability of the system.
Perro Verde’s portfolio includes:
Espadin ($69) – an inviting introduction to the brand; crisp yet complex and refined.
Espadin–Tobasiche Blend ($145) – ultra-premium expression highlighting rare Tobasiche agave perfectly balanced with Espadin
100% Tobasiche ($320) – the rarest expression; born of wild agave bottled in limited quantities
With its strong mezcal-making heritage and supported by the enigmatic actor Benicio del Toro as investor, Perro Verde established itself quickly as a reference in the luxury mezcal category.
About Perro Verde Mezcal
Perro Verde Mezcal is an exclusive sipping mezcal that blends 120 years of Oaxacan tradition with bold creative direction. The brand’s rare expressions reflect both heritage and innovation, making it the benchmark for high-end mezcal worldwide. Learn more at www.perroverdemezcal.com - Media Room
About Mexcor International Wine & Spirits (MBG)
Mexcor International (MBG) is a Houston-based importer and distributor of world-class spirits, with a portfolio spanning tequila, mezcal, whiskey, rum, and more. With operations across multiple states, MBG is committed to building brands strategically with deep trade relationships and innovative market execution.
Contact:
Emeline Bourgeois
emeline@perroverdemezcal.com